Tuesday, September 17, 2013

In-Center Marketing That Sells!

We take pride in providing the bowling industry the most extensive library of “In Center” announcements and promotional videos. The exciting part, is that it’s provided at no additional charge to our subscribers. We continue to strive to increase the content to cover any profit center a bowling center decides to pursue. We are in the process of releasing a new and exciting themed promotional category. This series will be our best yet, featuring effective, fun animated videos with industry leading voice talent.

Effective In-Center marketing must:

- Be fun and entertaining
- Be professionally produced
- Be to the point
- Create a sense of urgency
- Be demographically appropriate
- Be targeted to the current customer 

A wise business associate once told me that you shouldn’t try sell ice to an Eskimo. But, if you are going to try, it better be good ice.

Our goal is to assist our customers with enhancing their customer’s experience at the bowling center by introducing additional fun products and services. When it comes to fun, no one delivers like your local bowling center.

We have over 350 announcements in 18 different categories that can be scheduled to play when you want them to be played. Hundreds of bowling centers utilize these every day. Let’s put them to work for you too!

If you have an idea for a product or service to promote at a bowling center, I’d love to hear it. E-mail me:jim@bowlingmusic.com. I look forward to hearing from you soon!

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