Wednesday, March 5, 2014

St. Patrick’s Day Bowling Parties: A Unique Revenue-Generating Opportunity

On March 17th, we recommend capitalizing on the uniqueness of St. Patrick’s Day to find your business’ pot of gold.

This year, give bowlers a compelling reason to visit your bowling center this March 17th. Promotions may include lane discounts, a four-leaf clover special on games (buy 3 get the fourth for free), a ‘greenest’ outfit competition with a prize for the winner and specials on beer and liquor at your bar/lounge area. It goes without saying that if possible, feature green alcoholic and non-alcoholic drinks and discounts on Irish beer! Use creative St. Patrick’s Day themed expressions to market your promotions including ‘Pot of Gold’, ‘Luck of the Irish’, ‘Green with Envy’, ‘Go Green’ and more.

Once you have finalized the details for your St. Patrick’s Day Party – get the word out! Let bowlers know about the celebration with in-center marketing and let the public know via social media, flyers, e-mail campaigns and your website. Visit and learn about our St. Patrick’s Day Promotions, Automated Countdown and more.

Come St. Patrick’s Day, ensure you’re setting up an atmosphere to remember! Utilize our St. Patrick’s Day-themed Music and Music-Video programs and decorate your bowling center with easy decorations like green streamers, balloons and wall banners. Lastly, ensure that your staff members dress the part! If you have encouraged bowlers to wear green, your staff better be in full green attire too.

St. Patrick's Day presents creative ways to bring more bowlers into your center. Don’t miss out on this unique opportunity to bring in the green!

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