Thursday, December 19, 2013

Happy Holidays!

We would like to stop and take the time to thank everyone that was part of our success in 2013!

Thank you to our dedicated team that truly believes in the power of entertainment to engage and influence. Thank you to our subscribers who allow us to be part of their success story. We are truly grateful for your trust.

2014 will involve continued improvements to our digital signage, music and music video systems to help our valued subscribers achieve their business goals. This is our primary goal.

Happy holidays from the entire Bowling Music Network team!!

Thursday, December 12, 2013

Daytime NYE Parties made easy with Bowling Music!

New Year's Eve doesn't have to be just for grown-ups. Give your bowlers the chance to celebrate with their young ones and a reason to forego 'staying in with the kids' by hosting kid-friendly daytime NYE parties in addition to your traditional Midnight bash. Add some appeal and excitement by offering unlimited bowling for the duration of the party at a reduced price, non-alcoholic specialty drinks for the kids, food specials and complimentary party favors.



With the help of our MOM-Approved Music and Music Videos, Simulated/Mock countdowns and Audio + Video promotions leading up to the big event, the Bowling Music Network makes it easier than ever to appeal to both the early and late night crowds on New Year's Eve. Visit your Infotainment menu and tell bowlers about your upcoming Daytime NYE parties and schedule one of our Simulated Countdowns to play when you plan on ringing in the 'Noon' year. The little ones will enjoy taking part in the celebration and they'll still make it home well before bedtime which will be music to Mom's ears.

For assistance in scheduling NYE programming, please contact Meaghan Alexander at 1-866-684-8324 ext. 244.

Thursday, November 14, 2013

Check Out Our Music Video System at IAAPA!

Considering adding a Music Video system to your bar or restaurant?

Come see us at booth 738 at IAAPA in Orlando, FL November 19 - 22nd.





We’ll be with the fecmusic.com, controlplay.com and bowlingmusic.com team demonstrating our software and digital signage content.

You can experience how easy it is to create your custom sound with our music and music video services. Adam Melrose, our music and music video programming specialist will be on hand to answer any question you may have.

Can’t go to the show? Request a free online demo, it’s easy!

Tuesday, November 12, 2013

Industry Leading In-Center Marketing & Entertainment for NYE

Have you started planning your bowling center's New Year's Eve celebration? According to Event Management Company, Event Brite, the early bird catches the worm when it comes to marketing your New Year's Eve party. Event Brite recommends making your NYE event public before the American Thanksgiving when only 30% of events are live. Not only does this allow for ample planning time but will also give you the momentum you need to sell out of tickets. We'll help give you a leg up on your competition with our all new NYE Audio + Video promotion found in your Infotainment Menu.

If you're more of a last minute type, you may find comfort in another NYE statistic from Event Brite: 45% of tickets are purchased after Christmas Day and 10% are bought the day of. Whatever your planning strategy this year, utilize the Bowling Music Network's in-center marketing tools and industry-leading entertainment and ring in the New Year right!

For more tips on planning your New Year's Eve event, please visit http://blog.eventbrite.com/new-years-numbers-5-stats-to-improve-your-event-planning/

Thursday, October 24, 2013

Black Friday Bowling: The Safe & Fun alternative to Shopping

Total Black Friday sales and shoppers may be on the rise but some Americans are opting for lower key Black Friday activities that don't involve large crowds, long lines and deep holes in their wallets. With the recent advent of violent Black Friday acts and concerns about the tarnishing of Thanksgiving, it's not hard to see why.

Appeal to the non-shoppers this Black Friday and offer "doorcrashing" Black Friday specials on bowling. With more and more consumers scouting Black Friday deals online and on social media sites, be sure to get the word out on your website, Facebook and Twitter pages and utilize the hashtag #blackfriday. Take it one step further by making bowling deals sweeter for your valued customers: provide exclusive discounts to e-mail subscribers.

Be sure to market in-center too. Visit the Infotainment menu of your Bowling Music Player and play our Audio + Video 'Black Friday' promotion today:



Visit http://blog.intuit.com/marketing/11-black-friday-marketing-tips-for-your-small-business/ for more Black Friday Marketing tips.

Wednesday, October 16, 2013

Happy Hour: A Bowling Center Must-Have

As a Music, Music Video and Marketing service built entirely upon the needs of bowling centers, we recognize the importance of staying on top of the latest and greatest bowling industry trends. We have always found the educational seminars at Bowl Expo to be a great resource. One such seminar, "Bar Trends and Your Bowling Business", was presented by Rick Heim from BPAA's Bowling University who touched on some promising statistics and tips for Happy Hour.

Why host a Happy Hour? Heim explains that not only does it appeal to value-oriented consumers but it is also on trend with a shift from eating full meals to grabbing snacks and appetizers. In one survey, 98% of guests said that they prefer to eat during Happy Hour. While Friday was the most popular choice for Happy Hour, 64% of surveyed guests said they would attend a Saturday Happy Hour if offered. Heim recommends considering new Happy Hour times to accommodate a shift from traditional work schedules and eating habits. Consider hosting your Happy Hour later into the evening and even on weekends as opposed to just weekdays. Unsure what specials to offer? 50% off any drink, 2-for-1 drinks and classic cocktails offered at the same price point were among the most appealing.

If you already have a Happy Hour or will be introducing one soon, use our Audio + Video promotion to tell your bowlers to make a visit to your bar or lounge area today:


For more Bar Trends from BPAA's Bowling University, please visit: http://www.bowlinguniversity.net/getmedia/37bd5185-619a-42f4-be5b-10ae3bf25c49/Heim-Bar-Trends-Bowl-Expo-2013.aspx

Wednesday, October 9, 2013

Turkey, stuffing, pie and bowling?

We've all been there. The whole family is over for Thanksgiving weekend and aside from the main feature, the big turkey dinner, you're left wondering what to do with all of your loved ones. Not surprisingly, in my searches of suggested Thanksgiving activities, bowling often appeared on the list. After all, it is one of few activities that doesn't depend on the weather and it's the perfect outlet for some friendly competition among relatives. I also came across stories of families who have made bowling a tradition every Thanksgiving weekend - a tradition that for some goes back 50 years and for others includes up to 40 people making a visit to their local bowling center. What does this mean for bowling proprietors? An opportunity to provide the venue for family bonding experiences.

If you plan on keeping your doors open on Thanksgiving, be sure to let your bowlers know and perhaps they'll start a family tradition of their own. Make it more interesting by introducing a Thanksgiving weekend special. Head to the Infotainment menu of your Bowling Music Player and use our all new Audio + Video promotion today: